There’s a lot of ways to enjoy your coffee; pair it with breakfast menu, sip it while you read your book, or simply to enjoy your coffee while listening to your favourite music. Basically, coffee can be paired with anything.
This concept is used to represent the approach of Kopi & ___, which use blank line for customer to fill in themselves. Also to represent a different brand experience and expression, and together it creates a harmonious community which connected one to another.
To enhance the identity personality, we try to combine a different kind of typography but still also represent its uniqueness and characteristics.