CARTEL – CreAtive Rest(Art) HoTEL is a fusion between ‘modern patriotism’ with Indonesian Art & Culture in urban setting boutique hotel. Every corner and rooms are showcases of contemporary Indonesian artists’ works in colourful yet harmonious interior settings. Traditional Indonesian cuisines served in open restaurant concept. It all sets a new tone for young millennial travellers, to have a unique ‘artistic-nationalism’ staycation or vacation experience they won’t get anywhere else.

Rubicube designs its Branding Image from the beginning, making sure that the ‘modern patriotism’ concept is consistently applied in all marketing collaterals, graphical artworks, stationery and social media appearance.